Data Feed Sites, A Complete Guide – Part 3

<<< Read Data Feed Sites – Part 2

The Complete Guide to Data Feed Sites Continues (finally!).   It’s October 13 and there is still time to cash in on the holiday season.  So with that, we continue with…

Data Feed Site WordPress Plugins

The following plugins are what I specifically use when creating data feed sites.   Each one has a specific purpose and are totally worth adding to your sites.

1. Link Cloaking Plugin

This plugin will automatically cloak all of your external links.  Instead of:

Your links will look like this:[Anchor Text]/xxxx/x

This is mainly to make things look nice and make your site more legit.

Settings: Default settings are fine.

2. Yet Another Related Post Plugin (YARPP)

This plugin will generate links at the bottom of each post to other related posts.  With this plugin you can mimic how Amazon and other e-commerce sites work.  It will make your site stickier and encourage more click thrus should the visitor not find what he wants on the given page.

Settings: Default settings are fine.  However, you may want to change “Related” to “Customers also like” to give it more of an e-commerce feel.

3. Configurable Tag Cloud Plugin

This plugin let’s you reformat your tag cloud.  As is, the jumble of tags in a cloud are not very helpful for navigation.  However, this plugin lets you configure your tag cloud so it displays in list form.  You can then populate your tag cloud with sub category data and make it great for navigation and SEO.  This is especially useful for data feeds which have lots of sub categories.

Settings: Add the CTC Widget to your side bar. Then set it to display tags in a list.

4. Old Post Promoter

This plugin will rejuvenate your blog and bring in more traffic.  Each day, it will re-date a small number of posts, re-insert them in the RSS feed, and re-ping your RSS ping sites.  These posts will move to the front page of your blog.  It is AWESOME for data feed sites as it encourages spiders to keep returning to your otherwise stale site.  The only downside is that it’s pretty much been abandoned by its developer.  One of its great features was the ability to tweet  the promoted posts.  This functionality hasn’t worked in a long time.  I wrote a patch for it myself, but recently Twitter has stopped accepting simple posts and now requires OAuth authentication.  Don’t hold your breath that the guys who make Old Post Promoter are ever going to get that working.   One of these days I will get around to coding in a patch to get this to work with another Twitter plugin.   But even without this functionality, this plugin rocks!

Settings: Don’t set Enable Tweet on Promotion since this hasn’t worked for a year.  Minimum Interval Between Old Post Promotions: 6.  Randomness Interval (added to minimum interval): 6.  Post Age Before Eligible for Promotion:  30,  Show Original Publication Date at Post End?  No.  Give OPP Credit with Link?  No.

Note: Because this plugin changes dates, make sure you don’t use dates as part of your permalink structure. You shouldn’t ever be doing that anyway, but it’s especially important you don’t do it when using this plugin.  It will result in 404’s.

I recommend you use this as your Custom Permalink Structure: /%category%/%postname%/

5. Tweet This

Automatically tweets out new posts. It’s up to date the the latest Twitter OAuth requirement and is able to use links as well.

Settings: Defaults are fine. But you will need to do a bit of setup for each Twitter account.

Note: Depending on your level of Google paranoia, you might want to forgo this plugin and simply used Feedburner.  Feedburner has a feature that will handle tweets for you.  Personally, I use this over Feedburner for these types of sites.

6. W3 Total Cache

This plugin is bad ass and will speed up your blog by caching pages, database queries, and more.  Not only will it make things speedier, it reduces resource usage so much you will be able to put more sites on each hosting account.  Saving money is cool.

Settings: Defaults are fine.  If you are hard core and are hosting images locally (like I recommend you do to get even more link juice and traffic from image search), go big and setup S3 and CloudFront for even better performance.  Sweet!

7. All-In-One SEO Pack

This last one is optional.  I use it because it helps populate meta tags, etc.  The lame thing about it is that these retards release an update about every 9 minutes.

Settings: Defaults are fine.

Did I Miss Your Favorite Plugin?

Post in the comments if you have a plugin you specifically use for data feed sites.   We can add it to the list.

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  • Great post..

    Was wondering what type of datafeed plugin should i use for wordpress?

    I like datafeedr but i dont want to pay the $30 a month just yet

    • Save your money. All will be revealed in Part 4!

      Thanks for reading & commenting.

  • Hey, I usually include the plugins you’ve mentioned as well as these:
    RSS Footer
    Automatic WordPress Backup
    Contact Form 7
    Google XML Sitemaps
    Secure WordPress

    As for datafeed plugins?
    I’m currently using EZ Empire Builder but I’ve dried Review Plugin For WordPress and didn’t like it too much.

    • EZ Empire Builder is by the WP Cloaker guys right? How is it?

  • DH

    Hope Part 4 comes soon. I hate Datafeedr, but right now I’m still paying for it. Not even breaking even.

    • I’ve never used Datafeedr myself so I can’t really comment. But Part 4 is right around the corner.

      Thanks for reading & commenting!

  • Kevin

    What a great post series. I’ve always toyed with the idea of datafeed sites and this has been an eye opener. I’m excited to see part 4. Thanks for the great advice!

    • Glad you like it Kevin. If you have any questions about what’s been posted so far, please leave some comments. I can cover that in the final installment.

      Thanks for reading & commenting!

  • Nate

    I have used affilostore (free) and paid datafeed wordpress plugin.

  • The best WP plugins I use are (not free) WP-SmartTools and WP-LinkEngine from the same author. Check them out.
    I’ve used the LinkEngine to handle complex geolocation-based redirect rules from a Sponsored Tweets campaign I did, and the stuff WP-SmartTools does is out of this planet. Seriously.

    These tools are fine-tuned to Internet marketing much more than the the maxblogpress ninja redirector, for example. Giving you control over everything – like what return code on the redirect and what type of referrer wiping. Check em out.

    • Wp Smart Tools looks cool. Thanks for the tip!

  • Lee

    Really looking forward to Part 4. Do you generally send traffic through SEO or do you use PPC as well?

    • In the past it’s always been SEO. But I just recently started trying some PPC for a seasonal site. Results aren’t great so far, but it’s early in the game and methods aren’t dialed in yet.

      Thanks for reading & commenting!

  • Andrew

    Part 4 please?

  • Robert

    I’m ready for part 4. If you use wordpress can you recommend a good theme for this? Any info on your methods of getting he site ranked? Back linking, etc?

    • Good questions. For themes, I usually choose a 2-column theme that’s clean and has plenty of white space. Your site will have lots of product photos, so clean and simple is best so as not to compete with the products.

      You can find tons of free themes here:

      Ranking and back linking will be covered in a future post. But your site will naturally get indexed if you follow my guide.

  • Alfred

    I just signup your newsletter. Very informative & nice logo for your website. 🙂

    Can’t wait any longer for your data feed guide part4.

    • Glad you like the logo. Keep your pants on, part 4 is right around the corner. Thanks for reading!


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Data Feed Sites, A Complete Guide – Part 3 [Link] « October 29, 2010


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